Aug 24: As monsoon cravings set in, consumers are increasingly looking for quick, comforting snacks that fit seamlessly into everyday routines without stretching the budget. This season, Godrej Yummiez is making every day snacking more accessible with four frozen favourites available on Swiggy for under INR 100, including Chicken Nuggets atINR 99, Cheese Corn Nuggets at INR89 and Potato Bites at INR 89 across India. Ready to prepare in minutes, the range brings together convenience, affordability, and variety for everyday monsoon moments, from work-from-home breaks and office snacking to evening chai-time and cosy movie nights.
While convenience and affordability make frozen snacks an easy choice, mood is also playing a role in when and why consumers snack. According to the Godrej Yummiez STTEM Report 2.0, 72% of Indians agree tha t their frozen snacking choices are influenced by mood, with consumers saying they snack more when happy. Further, 60% of Indians turn to snacking when they need to uplift their mood.
The availability of smaller, affordable packs is also making frozen snacking more approachable. For those looking to explore the category, sub-₹100 options offer an easy way to try frozen snacks without committing to a larger pack. At the same time, these formats cater to existing consumers looking for convenient, spontaneous options to pick up again when a craving strikes, whether at home, during a busy workday or while unwinding.
The range offers an option for every monsoon mood -
- Chicken Nuggets –INR 99: Easy-to-prepare bites for a fuss-free snack between meals or during a busy workday.
- Cheese Corn Nuggets – INR 89: Crispy, cheesy bites that make the perfect companion to an evening cup of chai.
- Potato Bites –INR 89: Crunchy and comforting, ideal for spontaneous snacking moments or a cosy OTT binge.
Beyond these frozen favourites, the wider under-INR100 snacking space on Swiggy includes convenient options such as noodles, soups and pasta, reflecting how accessible price points are becoming an important part of everyday food choices.
Actual selling prices may vary by location depending on the promotional offers active on the platform
